Rob Trahan
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Associated Press to Charge For Quoting Articles Online
Quoting and linking has become common practice online. You can peruse any blog today and find snippets of someone else's work along with a link to the work. Until recently there have been no worries of copyright repercussions. If the Associated Press has its way, there will. The AP, for those who do not know, is the largest US source of syndicated news. If you're reading, watching, listening to a... (posted by Rob 2 years 294 days ago.)
Quoting and linking has become common practice online. You can peruse any blog today and find snippets of someone else's work along with a link to the work. Until recently there have been no worries of copyright repercussions. If the Associated Press has its way, there will. The AP, for those who do not know, is the largest US source of syndicated news. If you're reading, watching, listening to a... (posted by Rob 2 years 294 days ago.)
Help Wanted: Pranks and Practical Jokes
Fool me once, shame on you. Fool me twice, shame on me. Fool me three times, and it's time to call in the reinforcements. I'm pretty sure someone famous once said that. I have a confession to make regarding the current Pranks & Practical Jokes Contest . It is with purely selfish motives that I suggested it. I'm not a naturally vindictive person, but when you work for people who live and breathe practical jokes it's... (posted by Rob 3 years 269 days ago.)
Fool me once, shame on you. Fool me twice, shame on me. Fool me three times, and it's time to call in the reinforcements. I'm pretty sure someone famous once said that. I have a confession to make regarding the current Pranks & Practical Jokes Contest . It is with purely selfish motives that I suggested it. I'm not a naturally vindictive person, but when you work for people who live and breathe practical jokes it's... (posted by Rob 3 years 269 days ago.)
Marketing and Sales Lessons Learned at the Trade Show
As I walked through the expo hall at the Search Engine Strategies conference this week two things struck me. One, the businesses there put a lot of time and energy into their brand. Their names were clever and catchy. Their booths were professional and eye-catching. And the free stuff they were giving away was mostly worth keeping. And two, I have no idea what 90% of those companies were about. ... (posted by Rob 3 years 274 days ago.)
As I walked through the expo hall at the Search Engine Strategies conference this week two things struck me. One, the businesses there put a lot of time and energy into their brand. Their names were clever and catchy. Their booths were professional and eye-catching. And the free stuff they were giving away was mostly worth keeping. And two, I have no idea what 90% of those companies were about. ... (posted by Rob 3 years 274 days ago.)
An Interview With Susan Thom
On this day, her 29th birthday*, SearchWarp.com took some time to get to know Susan Thom a little bit better. We've all been privileged to read her articles and comments, now it's time to find out about the woman behind the pen (or keyboard in this case). SearchWarp: When did you first start submitting articles to SearchWarp? What brought you here? Sue Thom: This past April was 2 years, I believe. My reflexologist thought I... (posted by Rob 3 years 327 days ago.)
On this day, her 29th birthday*, SearchWarp.com took some time to get to know Susan Thom a little bit better. We've all been privileged to read her articles and comments, now it's time to find out about the woman behind the pen (or keyboard in this case). SearchWarp: When did you first start submitting articles to SearchWarp? What brought you here? Sue Thom: This past April was 2 years, I believe. My reflexologist thought I... (posted by Rob 3 years 327 days ago.)
How Your Writing Can Have More Signal And Less Noise
Marketing Guru Seth Godin posted on his blog last week about signal vs noise on the internet. If you don't know Seth Godin, I'd encourage you to check out his blog, his books, any of his speaking engagements, conferences he presents at, and on and on. He's like Forrest Gump in the marketing world, he's a household name! The meat of his post on signal vs noise was about how the internet used to be... (posted by Rob 4 years 17 days ago.)
Marketing Guru Seth Godin posted on his blog last week about signal vs noise on the internet. If you don't know Seth Godin, I'd encourage you to check out his blog, his books, any of his speaking engagements, conferences he presents at, and on and on. He's like Forrest Gump in the marketing world, he's a household name! The meat of his post on signal vs noise was about how the internet used to be... (posted by Rob 4 years 17 days ago.)
A Short Search Warp Survey
Marketing is an interesting concept. Marketing is advertising and demographics, branding and logos. But marketing is also customer service and evangelism, giving people reasons to come and reasons to stay. That's my favorite part. I believe my job is to make you happy. I look forward to finding new and innovative ways to attract and keep great readers and writers just like you. While I may be new to the SearchWarp staff, I am... (posted by Rob 4 years 32 days ago.)
Marketing is an interesting concept. Marketing is advertising and demographics, branding and logos. But marketing is also customer service and evangelism, giving people reasons to come and reasons to stay. That's my favorite part. I believe my job is to make you happy. I look forward to finding new and innovative ways to attract and keep great readers and writers just like you. While I may be new to the SearchWarp staff, I am... (posted by Rob 4 years 32 days ago.)
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